The Hidden Job Market - Let's See How The Real World Looks\t\t \t\tIs there a hidden job market? Are you looking for a job in this hidden job market? Are you hoping to find a candidate within the hidden job market. https:\/\/www.mapertunity.com\/wp-content\/uploads\/2019\/04\/IMG_1544-MPEG-2-422-Program-stream-15-Mbps-HD-720p-Small.movAsk yourself this:\u00a0Does the current system help or hurt this process?\u00a0Watch the video.\u00a0 As it happens, I currently live in Madrid, Spain and like to visit the local mall, which is anchored by Carrefour, a large retailer. Within this mall, you will find dozens of retail stores and restaurants.\u00a0 It happens to have a coffee shop with comfortable chairs, so I spend most Sundays there.\u00a0 It's a tough life, but somebody has to live it.\t\t \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t \t\tPictured here is one of the many small retail establishments located within the mall. From time-to-time, it will put a 'help wanted' sign in the window.\u00a0 If you happen to take the time to go to their website and look for a job, this store doesn't actually show a job opening - but there is a small sign in the window saying there is one.\t\t \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t \t\t\tThe Business Environment\t\t \t\tAs you can see, it is a typical mall, located within a cluster of other business establishments.\u00a0 There are stores within it and all around it; there are many other businesses in close proximity.\u00a0 And right at the top of the hill overlooking the mall, there's a taxpayer funded unemployment office.\u00a0 Each of these establishments may offer great careers within what is clearly a hidden job market.This is a setup you might find anywhere in the world, whether in the United States, Spain or Japan.\t\t \t\t\tJoin Mapertunity\t\t \t\t\t\t \t\t\tBreaking the Job Search Process Down\t\t \t\tLet's break down the current process for finding a job within any of these establishments.\u00a0 The first task for the hapless job seeker is to find out which businesses are actually in this geographic area.\u00a0 In this case, we would be happy if we found a job within one of the shops in the mall or within the area\t\t \t\t\tHow Methodical We Need to Be in Our Search for a Career\t\t \t\tIf we wanted to be methodical about our job search, we might do what I did, take some photos.\u00a0 Then download them to my laptop, and then start making notes of which stores or other businesses I saw.\u00a0 For each of these businesses, I would first need to look up their website, then on that website, see if they have any jobs listed.\u00a0 I might also spend sometime walking around the area between the unemployment office and the mall, making notes or taking pictures of all the business establishments I run across.\u00a0 \t\t \t\t\tHow Much Effort Would This Take\t\t \t\tThis would take quite a bit of time to just collect the information about which businesses are in my area of interest.\u00a0 Then I would need to spend what might be a few hours or a full day just finding the websites of each business and organizing them somehow, perhaps as bookmarks, or as entries in a spreadsheet.\u00a0 If I am looking for a job, perhaps this is a good use of my time.\u00a0 Perhaps not.Now lets say I find 10 jobs of interest, I now need to apply to each one individually, normally on that company's website.\u00a0 But, following the 'best practice' advice, I might start to see if I have any inside connections to any of these businesses.\u00a0\u00a0Now I wait to have one of the HR people or more likely, their robot, to respond.\u00a0 It will typically be a perfunctory thank you for your interest or in Europe, no response at all.\u00a0 What if there was a better way?When we started building this app, pieces of the solution for uncovering the hidden job market were already visible.\u00a0\t\t \t\t\t\t\t\t\t \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tSome Companies Display Their Jobs On a Map Already \t\t\t\t\t\t\t\t\t\t \t\t\tEvery Journey Needs a Map\t\t \t\tIn the map above, you can see counts of jobs in particular locations for a single company.\u00a0 That's a good start to solving the Job Seeker + Job Opening matching challenge.\u00a0 But it is incomplete.\u00a0\u00a0 Therefore, to make it complete, a solution was needed that would show all the jobs available from all the companies anywhere and everywhere.\u00a0 Consequently, the solution\u00a0 would also need to eliminate the need for the job seeker to know what companies are where.\u00a0 Why is that critical for success?\u00a0 Because now, if you're a company hoping somebody finds your job opening, a job seeker first needs to know of your existence.\u00a0\u00a0 Finally, an ideal solution would provide a much more powerful and simpler search solution that uses the map itself combined with an ability to search by keyword, city, zip code, state and country to search for ALL jobs anywhere.That's the first part of solving the 2 sided Job Seeker + Job Opening matching challenge.\u00a0 Because these days, companies need a way to find candidates with far less effort than it currently takes.\u00a0 Above all, they need to find candidates who are physically closest to them that also meet their job specifications.\u00a0 That's why Mapertunity, our solution to the Job Seeker + Job Opening matching challenge,\u00a0 is designed for candidates to put themselves on the map.\u00a0Imagine, if all the jobs and all the job seekers were visible on Google\u00a0 Maps, you can find the candidate closest to you or if you're a candidate, you can find the job closest to you.\u00a0 Here's how that looks.\t\t \t\t\t\t\t\t\t \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tJob Openings and Job Seekers On a Map \t\t\t\t\t\t\t\t\t\t \t\tThis is how you uncover the hidden job market and as well, how you find the hard to find candidates.\u00a0 Go ahead, create your profile today or create your first job posting.\u00a0 Let's get you a job.